Public relations is all about truthful and strategic
communication between businesses and the public. Jobs in this field exist in
almost every professional setting, including business, agency and nonprofit and
ministry work.
Majoring in public relations will give you a variety of opportunities to explore all avenues of media. You will be challenged to develop your skills in writing, planning events and creating strategic campaigns for real clients.
In contrast to theory-only P.R. programs, our classes give students experience with real-life clients. Students create campaigns for local businesses, which include logos, websites, promotional materials, commercials and special events. View our students’ client work.
As a P.R. major, your senior portfolio will include writing such as fact sheets, opinion pieces, press releases and media kits. You’ll be able to demonstrate real-world strategic thinking, event-and-campaign planning, grant-writing and supportive photography and layouts. Check out some of our senior portfolios.